video
e for all commercial campaign
IDG
Playing games is serious business at IDG.
To promote attendance and awareness for the country’s biggest new product video game convention, a commercial campaign was created, citing the historic nature of the event by comparing it to other “great moments in game history”.
overview video
patientkeeper
All in a day’s work.
PatientKeeper creates physician workflow software. It’s easy to tell you how it works, but more effective if we show you. Our video follows the day in the life of a doctor, and using motion tracking 3D animation, PatientKeeper’s unique software follows right along with him.
product launch
iron mountain
Iron Mountain meets Giant Magnet.
Its not a 1960’s monster movie, but a big shiny metaphor illustrating how Iron Mountain’s new eDiscovery software “classifies” and “collects” distributed data. Clean, simple and sophisticated, this powerful mix of live action and 3D objects has attracted a lot of attention.
product launch
kaspersky labs
PURE inspiration.
Creating a family sitcom for the European launch of a new PC protection product was an inspired choice, and also a strategic one. The computer literate, modern family is one of the target audiences for PURE, Kaspersky’s new security software. Using humor and real-life family situations to highlight product features makes “Meet the Woodgates” PURE infotainment.
product launch
kaspersky labs
Follow the green arrow road.
It might not take you to the Emerald City, but it will offer you the Green Zone protection of Kaspersky Internet Security 2011. This product launch video delivers the image messaging in a unique branded environment, and is accompanied by 7 short feature videos that detail the individual software benefits.
corporate overview video
endeca
It’s like selling air.
Endeca is the leading online search application company…but marketing something as intangible as “search” is a challenge. When faced with the intangible - make it tangible. And accessible, with a simplified, abstract approach to storytelling.
cloud data protection
iron mountain
Clouds are like snowflakes, no two are alike.
Especially when you put one in the hot seat of a job interview. Rather than sell viewers on Iron Mountain’s Cloud Data Protection Solutions, we let the “Cloud” sell itself…providing a personality-driven, “old school” approach to a high tech enterprise-level data solution.
information management
iron mountain
Iron Mountain was feeling a little boxed in.
They’ve been a trusted information management partner for over 50 years, but they are still known mostly for their boxes and trucks. This video breaks them out of the box by focusing on the information life cycle, and how they can help you manage it in all forms. Data is everywhere, and so is Iron Mountain.
product launch video series
kaspersky
Green means go…online. Green means safe…with Kaspersky.
“The Green Zone” is a protected virtual environment you can live and work in online when you harness the power of Kaspersky anti-virus software. This abstract virtual environment was fully illustrated and animated in a product overview video. Additional customer-centric videos were also created to highlight specific functionalities within “The Green Zone”.
The result? A product launch video series that left the competition green with envy.
retail search video
endeca
Consumer shopping has moved from malls to monitors.
But some of the brick and mortar shopping experience is lost in the virtual translation. So a virtual shopping environment was built and animated to illustrate how Endeca helps customers see, feel, and navigate the new online retail experience.
