the art of feedback

Feedback is an important part of the creative process, and receiving “negative” notes from a client or co-worker can be discouraging. But just because the feedback feels bad doesn’t mean that you’re bad at what you do. As you navigate the workplace, it’s inevitable that you’ll receive feedback, so here are a few ways to help take it less personally.

Swap your shoes

When you receive negative comments or change requests on your creative work, take the emotional element out of it by putting yourself in someone else’s shoes. Instead of asking yourself “Why don’t they like it?” try asking yourself a different question, like “If my coworker or friend received these notes, what advice would I give them?” This shifts the focus from you to the work itself. Problem-solving mode is engaged and you’ll be able to take an objective look at the work rather than letting your confidence take a hit.

Plan a pause

When we are critiqued, it can threaten our ego or identity – it’s human nature to take it personally and have an immediate emotional response. Prepare yourself for creative feedback by building time into your process to pause and absorb the information. A walk outside or a trip to the kitchen for a cup of tea can give you the time you need to calm your mind and assess the notes more objectively. 

Look at the bigger picture

Before you let negative comments impact your self-worth, try to avoid looking in the rearview mirror and instead focus on the road ahead. Consider the opportunity you now have to practice your skills and make your work better, rather than dwelling on mistakes. Ask yourself, “What can I learn from this? How can I use this feedback to improve and grow?” 

Criticism is a double-edged sword. While feedback allows us to grow and understand when expectations aren’t met, it’s hard to stay creative and motivated when every critique eats away at your confidence. Hopefully these tips can ease the post-review panic and help you find the positive in the negative.


Alex Miller