doing more with less: the benefits of a mid-size team
People like to say “there’s strength in numbers,” but in the fast-moving world of digital marketing, sometimes “less is more.” Here at MK3, we provide clients with in-house creative solutions, and we do it all with a tight-knit team!
The formula is simple: fewer people leads to higher efficiency. Despite our smaller team size, MK3 continues to stand out and stand up against our much larger competitors. Within our mid-sized team, everyone is aware not only of their own responsibilities, but of those around them as well – which makes for ease of collaboration and project sharing. By having a smaller, more nimble group, we’re capable of turning small projects around quickly, and turning large projects into team efforts.
jack of all trades
With a mid-sized team also comes flexibility. Every member of our team plays a crucial role not only in our success, but in our clients’ success. To ensure we’re meeting deadlines and communicating with our clients effectively, we all have the ability to wear more than one “hat” at once. For a mid-size team, our most important skill might be adaptability – the ability to adapt, pivot, and move quickly from one project, and one skill set, to the next. At MK3, when it comes to “hats” – one size fits all.
the three c’s
Collaboration, communication, and culture. They’re vital to any team, but at MK3 they’re the keys to our success. Our “open team” culture encourages a free flow of information and ideas – creative directors brainstorm with producers, and interns often work directly with our owner. By cutting out the dreaded “middle man,” we’re able to be direct and transparent with our clients as well. This helps build strong relationships, allowing our clients to not only trust us with their projects, but with their vision as well.
“MK3 offers an open line of communication between the client and the creatives, so there’s nothing lost in translation.” Joel Kaplan, Principal/Founder
MK3 can tackle any project by working together and being flexible. At MK3 we’ve created a fun and fast-paced work environment where each member is essential and appreciated, and every voice has the ability and authority to make an impact…on our business and yours.